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PRINT COLLATERAL

Project

Corporate promotional brochure

Business

Financial real estate consulting

 

Description

Art direction and design of 8-page (plus cover) B2B brochure

 

Design

Cover: 3 Pantone colors, embossed logo

Inside: 4-color process, 2 Pantone colors and gloss varnish

Paper

Cover: Textured uncoated

Inside: Dull coated

 

Size

8 x 11" folded

Project

Magazine press kit

 

Business

Non-profit photography trade organization​

 

Description

Art direction, design and production of magazine press kit (folder and 5 staggered inserts) and coordinating direct mail brochure

Design

Press kit: 1/4", 4-color, 1-fold, 2-pocket folder with side tab for easy access when filed

Brochure: 4-color, 3-fold with perferated third panel with subscription form 

Paper

Gloss coated

 

Sizes

Brochure: 4 x 9"

Press kit: 9.5 x 12"

Menus for INQ Bistro

Description

Design for brunch and dinner menus and wine and drink lists

 

Design

2-sided, 4-color menus

 

Paper

Dull coated 100# cover

 

Sizes

Brunch & dinner menus: 5.5 x 14"

Wine list: 5.5 x 14"

Drink menu: 5.5 x 10"

Project

Catalog system used by Carter's sales staff to sell each of the 3 Carter's product lines

 

​Description

Custom turn-edge Binder and cover printed in 6 colors plus a gloss varnish pattern on a linen finish fabric.

 

​Printing

Binder & Binder Case: custom, textured turn-edge in 6 PMS colors

Tabs: 6 colors

Product catalogs: 2-color (color-coded for each product line)

Project

Promotional Package

 

Business

Home and facility healthcare services

 

Description

Art direction and design for new corporate image, including brochure, business cards and a 2-pocket folder

 

Design

Folder, brochure and business cards are 4-color process with 2 Pantone colors and gloss varnish on photos. Rate card is black with 2 Pantone colors.

Brochure: 4-panel, gate-fold with pocket on back panel and dye-cut slits to hold a rate card on the inside back cover

Business cards: 2-sided with 3 alternating photos

Rate Card: 1-sided card that fits into the slots on the back panel of the brochure

Paper

Coated speckle-tone

 

Sizes

Brochure: 4 x 9" folded

Folder: 9 x 12" folded

Rate Card: 3.5 x 8"

Project

Membership Brochure

 

Business

Non-profit photography trade organization​

Description

Art direction and design for membership B2C brochure

Design

3-fold brochure with perferated third panel

Cover: 4-color plus gloss varnish on photo and dull varnish on black to reduce fingerprints

Inside: 4-color plus gloss varnish on photos

 

Paper

Matte coated

 

Size

4 x 9" folded

Close & Associates Brochure

Business

Computer Design & installation (for IBM)

 

Description

Art direction (including photo shoot) and design for B2B brochure

 

Design

4-panel, gate-fold with pocket on back panel, 4-color process plus 2 pms colors with gloss varnish on photos

 

Paper

Matte coated

 

Size

8 x 11" folded

Project

B2C promotional brochure for Carter's Christian Dior label (placed at retail stores)

Description

Art direction and design for baby layette brochure


Design

4-color, 8-pages

Back Cover: Folds out to reveal size information and garment illustrations

 

Paper

Matte coated

Size

5 x 8" folded

Project

Convention & Expo program for PPA, a photographic trade organization

Description

Art direction and design for a convention catalog, featuring classes in the 6 types of photography.

 

Design

Color coding was used so the attendee could easily identify courses in different types of photography. The back page is a 3-panel, fold-out "Schedule at a Glance" so the attendee would not register for classes scheduled at the same time.

Printing

4-color throughout

 

Paper

(Cover) textured uncoated / (inside) matte coated

 

Size

8.5 x 11"

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